LinkedIn is a great tool for any professional. But as an ISO, it can be an especially great way to network with potential merchants and other ISOs in the MCA business. There are two types of pages on Linkedin: a personal page and a company page. On your personal page, you have the ability to show off skills and experience to prospective connections and leads. On a company page, it’s strictly business: company size, website, updates, and contact information. For an example of this, check out the Pearl Capital company page.
The infographic below will teach you how to set up your personal page and use it not just correctly, but smartly.
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