Newsletters

Invest in Tech or Die… How MCA Evolves

Pearl has about as many people in technology as we do in sales which is uncommon in MCA. Read this article by CEO Sol Lax to find out why we believe technology is so important.

What the Bloomberg and Yahoo Articles Get Wrong About MCA

The Yahoo and Bloomberg articles don't always get it right when it comes to MCA. CEO Sol Lax sets the record straight.

Removing Randomness Will Make You A More Profitable ISO

Like most systems, business functions better when there is a predictable set of variables. Learn how to remove randomness in your marketing as an ISO and see better returns! Originally published in October of 2017.

Educate Merchants to Increase Referrals and Earn Repeat Business

Most ISO businesses are built on urgency and short-term need of capital. Learn how to take happy merchants and let them do all the work in bringing you more business through referrals.

What Is The Value of Marketing To Your ISO Business?

A great marketing strategy is a huge part of creating an ISO business for yourself that continues to grow and become more profitable. Learn why in this article.

How to Make Sure Merchant Prospects Remember You

Learn how to make your merchant prospects remember you and your ISO business when they are in needs of a MCA in this newsletter from July 2017.

How to Acquire and Refine a High Quality List of Leads

Learn how to acquire a high quality list of merchant leads to improve business at your ISO business in this newsletter originally published in June 2017.

How to Build An Audience for Your ISO Business

Learn how to build the right audience and attract better merchants to your ISO business in this newsletter originally published May 2017 for Pearl Capital.